Who We Are
Insight Pakistan is an independent digital news and analysis platform founded in 2023 and headquartered in Islamabad, Pakistan. We cover the stories that matter most to Pakistanis from national politics and economic policy to technology, health, real estate, sports, fashion, food, agriculture, and entertainment.
Our mission is simple: to deliver accurate, well-researched, and accessible journalism to every Pakistani, regardless of where they live.
Our Story
Insight Pakistan was founded by Ahmed Khan after recognising a gap in Pakistani digital media: most news outlets were either politically aligned, paywalled, or too brief to be genuinely useful. We built Insight Pakistan to be different independent, in-depth, and reader-first.
Since launching, we have published over 1,300 articles read by hundreds of thousands of Pakistanis every month across Pakistan and the diaspora.
Our Team
Ahmed Khan – Founder & Editor-in-Chief Ahmed has five years of experience in digital journalism covering Pakistani politics, economy, and technology. He holds a degree in Mass Communication from Punjab University and leads the editorial direction of Insight Pakistan. Contact: [email protected]
Abdul Waheed – Senior Editor | Tech, Health, Real Estate & Auto Abdul Waheed is a passionate content creator and researcher with deep expertise across technology, health, real estate, and the auto industry. With over 440 published articles, he is dedicated to sharing informative insights and practical knowledge that simplifies complex topics and keeps audiences informed with reliable, engaging content. Contact: [email protected]
Muhammad Asad – Lead Writer | Politics, Business & Sports Muhammad Asad is a passionate content writer and digital publisher covering political news, business updates, and sports trends. With over 527 published articles, he is focused on accurate reporting and engaging storytelling, delivering timely insights on national and international developments in a reliable and easy-to-understand format. Contact: [email protected]
Irum Iqbal – Staff Writer | Food & Education Irum Iqbal is a passionate writer covering food and education topics with a focus on informative, engaging, and reader-friendly content. Across her 114 published articles, she shares the latest updates on educational developments, student resources, learning trends, recipes, food culture, and healthy lifestyle ideas for a wide range of audiences. Contact: [email protected]
Um E Aimen – Staff Writer | Agriculture & Tourism Um E Aimen is a dedicated content writer focused on agriculture and tourism, covering the latest industry developments, travel trends, farming insights, and destination highlights. Through her 109 published articles, she creates informative content that helps readers stay updated on agriculture, rural development, tourism opportunities, and cultural experiences across Pakistan. Contact: [email protected]
Minahil Fatima – Staff Writer | Fashion & Entertainment Minahil Fatima is a creative content writer specialising in fashion and entertainment, with a strong focus on modern style trends, celebrity culture, and the evolving entertainment industry. Her 155 published articles highlight current fashion movements, red carpet looks, and pop culture moments, blending visual storytelling with cultural insight to keep readers updated on what is trending. Contact: [email protected]
Our Editorial Standards
At Insight Pakistan, we hold ourselves to the following standards:
Accuracy – We verify all facts before publishing. If we make an error, we correct it promptly and transparently.
Independence – We are not affiliated with any political party, corporation, or government body. Our editorial decisions are made solely by our team.
Transparency – We clearly distinguish between news reporting and opinion. Sponsored content is always labelled.
Fairness – We give all parties a chance to respond before publishing allegations or criticism.
Corrections – If you spot an error in our reporting, please contact us at [email protected] and we will investigate and correct it within 24 hours.
Contact Us
For editorial inquiries: [email protected] For advertising inquiries: [email protected] For corrections: [email protected]
We are based in Islamabad, Pakistan.
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